lautnusantara.com The national fisheries export target for 2025 is indeed focused on increasing global competitiveness. The Ministry of Maritime Affairs and Fisheries (KKP) is targeting a fisheries export value of US$ 6.25 billion or around Rp 93.75 trillion (assuming an exchange rate of Rp 15,000 per US dollar). This target shows an increase of 6.6% compared to the 2024 export achievement of US$ 5.95 billion.

To achieve this ambitious target and increase global competitiveness, KKP and stakeholders in the fisheries sector have established several main strategies, including:

• Strengthening the Quality Assurance and Food Safety System: Ensuring that all Indonesian fishery products exported meet international standards related to quality, food safety, and traceability. This is important to build consumer confidence in the global market.
• Export Market Diversification: In addition to focusing on traditional markets such as the United States, Japan, and ASEAN countries, the Ministry of Marine Affairs and Fisheries is also trying to expand its export market to other potential countries such as China, the European Union, and the Middle East.
• Increasing the Added Value of Fishery Products: Encouraging the export of processed fishery products with higher added value compared to raw products. This can be done through product innovation, development of attractive packaging, and utilization of modern processing technology.
• Sustainable Fisheries Development: Ensuring that fishing and fish farming practices are carried out responsibly and sustainably, in accordance with the principles of the blue economy. This is increasingly becoming a concern for global consumers and is a competitive advantage. The Measured Fishing Program is one of the main focuses in realizing this.
• Export Facilitation and Promotion: The government is trying to simplify the export licensing process, provide incentives, and actively promote Indonesian fishery products in various international forums and exhibitions.
• Strengthening Market Access Through Trade Negotiations: Continuing and accelerating negotiations on free trade agreements (FTA/CEPA) with trading partner countries to eliminate or reduce tariff and non-tariff barriers.
• Human Resource Capacity Building: Improving the skills and knowledge of fisheries business actors, including fishermen, cultivators, and processors, so that they are able to produce quality and competitive products.
• Utilization of Technology and Innovation: Encouraging the use of technology in the entire fisheries supply chain, from fishing/cultivation, processing, to marketing, to improve efficiency and quality.

With these strategies, Indonesia is optimistic that it can increase the competitiveness of its fisheries products in the global market and achieve the export target that has been set for 2025. As a Makassar resident, you certainly hope that the fisheries sector in South Sulawesi can also contribute significantly to achieving this national target.

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